The Colorado Rapids, a professional soccer club based in Denver, has announced several updates to its business staff. The updates include the promotion of Alex McGeorge to Vice President of Media, the addition of nine new roles, and the reshuffling of some existing roles. These changes are part of the team’s efforts to strengthen its business operations and build a more competitive team.
One of the most significant changes is the promotion of Alex McGeorge to Vice President of Media. McGeorge, who joined the Rapids in 2018 as the club’s Director of Communications, will be responsible for leading the team’s media relations, content creation, and social media strategy. His promotion reflects the team’s commitment to building a robust media presence and engaging with fans on multiple platforms.
Other notable promotions include Caitlin Kinser to Senior Director of Community Impact & Events and Jordan Rothrock to Senior Director of Brand & Creative. Kinser will be responsible for managing the Rapids’ efforts in the community, match presentation, and club events, while Rothrock will continue overseeing the club’s creative services output. Both Kinser and Rothrock have been with the Rapids for several years and have played a vital role in the team’s success.
The Rapids have also added several new roles to their business staff. Manuel del Valle has been added as Director of Broadcast & Content Operations, Katie Brown as Marketing Director, Miles Clayborne as Broadcast Manager, Taylor Gregorio as Managing Editor of Digital & Social Media, Alex Winter as Marketing Manager, Sarah Sinnott as Rapids 2 Marketing & Events Manager, Daylon Schiffel as Brand & Promotions Video Producer, Sellers McDaniel as Events Presentation Coordinator, and Saw Moo as Director of Ticket Sales.
These new roles reflect the team’s efforts to expand its reach and engage with fans in new and innovative ways. Manuel del Valle, for instance, will be responsible for managing the Rapids’ broadcast operations and developing new content to attract viewers. Meanwhile, Katie Brown will oversee the team’s marketing efforts and work to build its brand across multiple platforms.
Several existing staff members have also been promoted to new roles. Taylor Milner was promoted to Senior Manager of Match Presentation, Nicole Tygesen to Social Media Manager, Jared Berenstein to Partnership Marketing Account Manager, and Lucca Akiau to Partnership Marketing Activation Coordinator. Mike Revollo’s role has shifted to Club Video Reporter & Producer while Daylon Schiffel has been promoted as Brand & Promotions Video Producer.
The Rapids’ CEO, Padraig Smith, expressed his excitement about the recent changes, saying, “We are thrilled to add such talented individuals to our business staff and promote existing staff members to new roles. These changes reflect our commitment to building a world-class soccer club and creating opportunities for talented individuals to grow and develop their careers.”
The Rapids have been working hard to improve their on-the-field performance as well. The team finished the 2020 season strong, winning seven of its final eleven games and securing a spot in the playoffs. With these recent additions to their business staff, the Rapids are well-positioned to capitalize on their on-field success and build a sustainable, winning team for years to come.